01. 腾讯自动驾驶云平台 - 导航栏动效 👇
考虑到位于网页端的图标面积较大,点击时容易成为视觉中心,为了提升操作的愉悦感和期待感,增加了动效。整体使用弹性缩放和中心填充结合,增强视觉冲击力。局部细节线性轨迹,强化图标记忆点,凸显科技感。
02. 腾讯爱趣听 - 猜你爱听黑胶唱片 👇
“猜你爱听“模块原来叫“随心听听“, 作为核心功能,点击率一直不高。 得到的用户反馈主要有两点:一是用户不清楚“随心听听“的意思,对这个功能没有预期。二是底图没有变化,没有点击的欲望。
因此,我们首先优化了名称:将“随心听听“优化成“猜你爱听”,第一是为了表意更清晰,第二是为了呼应产品名称,作为一种无干扰的品牌透出。
同时我们将其拟物化,设计了一个真实的黑胶唱片机形态,并增加了微动效,提升用户对功能的感知,加强互动感。
03. 腾讯爱趣听 - 开通会员成功弹窗 👇
使用徽章微动效表现权益的变化,让用户感受到尊贵感。
04. 腾讯爱趣听 - Loading 👇
改变了原本的模态化loading, 在新的动效中融入了品牌色,且通过loading位置增强用户对后续操作的理解。
05. FS Assist -logo animation
Client: FS Assist
2018
FS Assist creates reporting software for insurance companies. The software itself is Excel-based.
The very cells that make Excel spreadsheets are at the core of this brand. More than that; they are the brand’s DNA. They infiltrate everything and define a gridded and design system.
Credit:
Logo design by ALSO Agency
Logo aniamtion by Tingfang Zhang
A project during the internship at ALSO Agency
The very cells that make Excel spreadsheets are at the core of this brand. More than that; they are the brand’s DNA. They infiltrate everything and define a gridded and design system.
Credit:
Logo design by ALSO Agency
Logo aniamtion by Tingfang Zhang
A project during the internship at ALSO Agency

